Social commerce for Kenya

Your business deserves more than a social media page.

Turn your TikTok, Instagram and WhatsApp audience into customers. Create your online store, share one link and manage every order in one place.

Prices in KSh · Built for WhatsApp ordering · No account needed to try the demo

sokohub.co/mtaanimarket

Mtaani Market

2
Oversized Essential Hoodie in black on the Mtaani Market storefront

Oversized Essential Hoodie

KSh 2,500

SMLXL
Add to cart

New order SH-2041

Wanjiru · Pickup · KSh 2,500

Size and colour confirmed

The problem

Getting attention is easy. Turning it into orders is harder.

  • Repeated price enquiries

    The same "How much?" arrives under every post, every day.

  • Orders scattered across WhatsApp

    Orders live in DMs, comments and voice notes. Something always slips.

  • Manual size and product confirmations

    Which hoodie, which size, which colour? You ask again and again.

  • Confusing delivery arrangements

    Pickup, rider or bus parcel? Every customer asks differently.

MM

Mtaani Market

47 unread messages

Hi! How much is the black hoodie?9:02
2,500 bob9:41
Do you have M? And the green one?9:43
Can you deliver to Kilimani?9:44
Hellooo? Still available?14:10
Sorry! Which size again?14:32

One post. Dozens of chats. No order list.

One link. A better way to sell.

  1. 1

    Discover

    AK

    achieng.styles

    Nairobi

    Fashion post from a seller's social media account
    24836
    Link in bio

    Customers discover products on social media.

    Reels, posts and stories bring the buyers. Your link sits in bio, ready for the moment they ask.

  2. 2

    Shop

    Mtaani Market

    sokohub.co/mtaanimarket

    Sage oversized hoodie product photo

    Sage Oversized Hoodie

    KSh 2,500

    Utility cargo trousers product photo

    Utility Cargo

    KSh 3,200

    Structured cap product photo

    Structured Cap

    KSh 1,200

    Essential tee product photo

    Essential Tee

    KSh 1,000

    Customers browse a professional storefront.

    One link opens your catalogue with sizes, prices and stock, so no one has to ask what you sell.

  3. 3

    Order

    Order

    SH-2041

    New
    • Sage Oversized Hoodie

      Size M · Sage

      KSh 2,500

    • Essential Tee

      Size L · Cream

      KSh 1,000

    Delivery: Rider, Kilimani

    KSh 3,500

    Size and colour confirmed

    Customers submit organised orders.

    Every order lands in one list with size, colour and delivery already sorted.

Try it yourself

The SokoHub journey

Discover. Shop. Sell. Manage. Grow.

SokoHub is a place for Kenyan shoppers to find products and for small businesses to turn social media attention into real orders, all from one link.

  1. 1 of 5

    Discover

    A customer spots a product on Instagram, TikTok, Facebook or in a WhatsApp status and taps the link.

  2. 2 of 5

    Shop

    They land in the seller’s SokoHub store, search and filter, pick a size, and check out with M-Pesa or Cash on Delivery.

  3. 3 of 5

    Sell

    Small businesses list products with photos, prices and stock in minutes, and share one link for the whole shop.

  4. 4 of 5

    Manage

    Orders arrive in one inbox with customer details. Update the status and the buyer can track every step.

  5. 5 of 5

    Grow

    See best sellers, low stock and which channel brings customers, then post again with more confidence.

Try the whole journey in the demo

Interactive product demo

See SokoHub in action.

From a social media post to a delivered order. Shop as a customer, manage products and orders as the seller, then follow the order to your door. Everything works right here in your browser.

You're exploring the SokoHub demo. Products, orders, payments and business statistics are simulated for demonstration purposes.

Step 1 of 7 · See the post. A customer spots the hoodie on Instagram.

MM

mtaanimarket.ke

Nairobi · Sponsored drop

Oversized Essential Hoodie in sage on a Mtaani Market social post
2,184 likes

mtaanimarket.ke The Oversized Essential Hoodie is back. Heavyweight 400gsm brushed cotton, dropped shoulders and a roomy kangaroo pocket. Cut oversized, so size down for a closer fit.

Oversized Essential Hoodie

KSh 2,500

Available sizes

SMLXL

Colours

Everything a social seller needs to look professional.

The tools that turn a post into a proper shop, with the order trail kept in one place.

Shown in the demoWorks in the interactive demo below.
PlannedOn the roadmap, not in this prototype.
  • Shown in the demo

    Instant Store Builder

    A branded storefront for your products, ready in minutes.

    MM

    Mtaani Market

    sokohub.co/mtaanimarket

    Published
  • Shown in the demo

    One Link Every Platform

    One link for your Instagram bio, TikTok, WhatsApp status and posts.

    sokohub.co/mtaanimarket
    InstagramTikTokWhatsAppOpen demo link
  • Shown in the demo

    Product Catalogue

    Photos, prices in KSh, sizes and stock in one organised place.

    Black oversized hoodie thumbnail

    KSh 2,500

    Essential tee thumbnail

    KSh 1,200

    Cap thumbnail

    KSh 800

  • Shown in the demo

    Organised Order Inbox

    Every order lands in one list with a clear status you can act on.

    • SH-2041 · Wanjiru

      KSh 2,500

      New
    • SH-2040 · Achieng

      KSh 1,800

      Confirmed
    • SH-2039 · Kamau

      KSh 3,200

      Dispatched
  • Shown in the demo

    WhatsApp-Friendly Ordering

    Customers order through your store, and you confirm details in WhatsApp with one summary.

    Order SH-2041: black hoodie, M, KSh 2,500. Pickup or rider?

    Summary ready to send
  • Shown in the demo

    Mobile-First Storefronts

    Designed for thumbs and busy feeds, from first tap to checkout.

    • One-thumb checkout
    • Prices in KSh
    • Size picker
  • Planned

    Local Commerce

    Neighbourhood discovery so shoppers nearby find your store.

    KilimaniWestlandsNgong RoadDiscovery is on the roadmap and not part of this prototype.
  • Planned

    Future Smart Product Assistant

    Draft listings, titles and size options from a photo and a few notes.

    Paste a product photo and a few notes. A draft title, price and size list appears for you to review.

Commerce that understands how we do business.

English and Swahili are both first-class. Switch the storefront below to see the same sale in either language.

Oversized Essential Hoodie

KSh 2,500

Choose size

SMLXL

Delivery or pickup?

PickupRiderBus parcel
Add to cart
  • Mobile-first experiences

    Every storefront and checkout is built to be used one-handed on a mid-range Android, over mobile data.

  • Kenyan shillings

    Prices show in KSh with commas, so a buyer never has to convert in their head.

  • M-Pesa-oriented payment workflows

    The seller is guided through each payment step, from request to confirmation. The prototype walks through this flow; it does not connect to live M-Pesa.

  • WhatsApp-friendly communication

    Order summaries open in WhatsApp in one tap, ready to send, so buyers keep talking the way they already do.

  • Local delivery preferences

    Pickup, rider or bus parcel is chosen at checkout, not arranged across twenty direct messages.

  • English and Swahili accessibility

    Storefront labels switch between English and Kiswahili, so customers read the language they are most comfortable with. Try the switch beside this list.

  • Prototype note: payment and WhatsApp steps are simulated.

Better for the seller. Better for the shopper.

For businesses

  • Organised orders

    Every order lands in one list with its size, colour, delivery choice and payment status.

  • Professional storefronts

    Share one clean store link instead of pasting product photos into every comment thread.

  • Less repetitive communication

    Prices, sizes and delivery options answer themselves, so you stop retyping the same replies.

  • Easier product sharing

    Send a single link to TikTok, Instagram or WhatsApp and keep it updated as stock changes.

For customers

  • Clear prices

    Every product shows its price in KSh before the customer has to ask.

  • Easy product discovery

    Browse the full catalogue by category, colour and size without scrolling a feed.

  • Simple ordering

    Pick a size, add to cart and check out in a few taps, with no back-and-forth in DMs.

  • Structured order information

    Customers see exactly what they ordered, how it arrives and what happens next.

A seller packing customer orders at home, with parcels and product labels laid out on a table

Built for the seller who runs a business from their phone.

Mtaa is Swahili for neighbourhood. SokoHub exists to help Kenyan small businesses turn the attention they earn on social media into organised, paid orders. Our first focus is Instagram and TikTok sellers in fashion and beauty, the people who already have the audience but are left managing sales through chat threads.

The goal is simple: one professional storefront, one link to share, and one seller workspace where every order, size, colour and delivery choice is clear. A business should feel as serious as it is, whether it is run from a shop in Nairobi or from a kitchen table in Kisumu.

Prototype status

This is a hackathon prototype. The demo runs entirely in your browser and nothing is saved. No real payments are taken and no WhatsApp messages are sent.

Join the early access list

Your next customer is already looking for you.

Give your business a better way to be discovered, sell online and grow with SokoHub.

Explore the interactive demo

Or join early access with your email.

Photos by Daniel Adesina and Kampus Production on Pexels. Product images are AI-generated for this prototype.

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